Tuesday, May 31, 2016

Throwing the Perfect Graduation Party!

Summer isn’t just the season for going to the beach and vacations; it’s the party season! With the school year finishing up, many graduations will commence and with graduations come graduation parties. Instead of just throwing the same old graduation parties with a box for cards and a picture board outlining the significant events in the grad’s life, why not throw a graduation that’s truly memorable and unique? Don't know where to start? Here are some great ideas you can include in your bash!

Memory jars are a great way to get your guests involved and excited about the party. Set up a simple glass jar and a small sign instructing the guests to write down their favorite memory with the grad on a small slip of paper. It will get your guests talking and create a meaningful keepsake for the graduate to hold onto for years to come.
To avoid the typical picture boards that you see at every graduation party, try a picture wreath instead – or even a few of them! Just take a simple pool noodle and tape the ends together using duct tape. A piece of drop cloth can be wrapped around the noodle to disguise its color. From there, cut a piece of cardstock into the shape of a graduation cap and attach a button to the center to hold the grad’s actual tassel. Then add the graduate’s name and graduation year on top of the cap. Depending on the size of your wreath, you can choose between eight and 12 photos to place however you’d like. Once you gather your pictures, attach them to cardstock that matches the color of your cap and you can easily glue them to the wreath and wa-la! Your picture wreath is complete and creates not only a nice gift for the grad but also a more interesting display for your guests to enjoy.

Instead of having a large cake with only one or two flavors for your guests to choose from, try serving cupcakes! Cupcakes allow for you to decide how many are needed for the number of guests you intend on having as well as picking a variety of flavors to please everyone. This alternative also creates an opportunity to place the cupcakes in the shape of the graduate’s graduation year! It will be eye catching and much more appealing than a plain cake. 

Place your wreath or wreaths above the cupcake display with the memory jar on a nearby table and you already have yourself a memorable and creative graduation party sure to leave your guests and the grad talking about it for years!

Written by Shaylee Dillen of Rebecca Adele PR & Events

Monday, May 23, 2016

Out with the Old, in with the New: Instagram Introduces New Logo

Recently, Instagram released a new logo and most of the Internet freaked out. The Facebook-owned photo-sharing app removed its universal tan-and-brown camera logo for a vibrant design with a white camera outline inside. Instagram’s other apps – layout, Hyperlapse and Boomerang – also have similar redesigns.

It seems like “insta-lovers” aren’t big on change, some users had some pretty strong reactions to the new look.
The big question is why the change? Instagram said the change reflects the developments the company has made since its launch in October 2010. According to Ian Splater who is head of design for Instagram, “The instagram logo and design was beginning to feel, well…not reflective of the community, and frankly we thought we could make it better,” he writes in a post on Medium.

It is obvious that the new app was inspired by the previous app icon. They also made improvements to how the instagram app looks on the inside as well. The design is supposed to make the app feel simpler. The design allows there to be more focus on the photos and videos users post without changing how you navigate the app. Although this is the most noticeable change to this app, it is also implementing updates that will have a more significant impact on marketers.

The Instagram community has progressed over the past five years from a place to share filtered photos too much more.  Instagram’s fresh new look reflects how diverse and lively your story telling has become.

Written by Carly Wiegand of Rebecca Adele PR & Events