Thursday, April 7, 2016

Facebook Moving Towards Live Streaming TV Shows

As of March 21st, 2016, Facebook is now moving towards live streaming television shows! Cable network E! was the first to bring their show live on Facebook at 12:30pm that day. The show has been revamped to fit the new single-camera format, but will still bring the breaking news and content that viewers want to see.


E! has a massive social media following, with 9 million Facebook page likes! They hope that to attract a new  following as viewers will be able to comment and leave questions directly on their Facebook page and these will be answered live on air! E! will continue to air their show daily, at the same time slot, and viewers will be informed via Facebook notifications.
While this is currently the only show being streamed live, Facebook has much bigger plans for this platform. They have recently been in meetings with multiple TV executives over the past couple weeks and are currently competing with Twitter to gain rights to NFL’s Thursday night games. They also have stated that they are willing to pay a little bit to have famous people start creating live videos. This would be huge for Facebook, and I am sure they will get what they want!


What shows would you want to see broadcasted live on Facebook? Share with us your thoughts and opinions!

Written by Casie Varacelli from Rebecca Adele PR & Events

No comments:

Post a Comment